Blogging For Profit – Overcome The Barriers To Content Creation
April 19th, 2016 Tags: 
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Do you know the three biggest barriers that block most WordPress website owners from blogging for profit?
If you're a WordPress website owner you probably want to bypass barriers to successful blogging for profit. You almost certainly want to push on to create the quality content your customers need quickly and easily. And you absolutely want your content found by the search engines, don’t you? Then read this article immediately …
Barrier No.1: Not Getting Into The Habit Of Creating Content Regularly
Why Is It A Barrier?
This is a barrier because if you don’t get into the habit of creating content regularly, you’ll never do it at all. It just gets harder and harder with time. You'll see how long it is since you updated your blog and get depressed. You'll find something more constructive to do, like dusting the skirting boards.
What Is The Problem Here?
When you get out of the practice of creating content regularly, the quality of the content you produce falls off rapidly. And the time it takes to create your content just gets unmanageably long.
How Do You Bypass / Get Around It?
The first step is to pick a content creation strategy you can work with. That may be writing the content yourself. It may be outsourcing it, or using PLR. It may be dictating your content and getting the recording transcribed. It may be a combination of these.
The important thing is to decide on a strategy and stick to it.
How Do You Bypass It If You've Already Been Blocked By It?
If you've already got out of the habit of creating content regularly, then here’s some good news.
It doesn’t take a great effort to get back into the habit. Just start. And when you start creating content, it will get a momentum all of its own. It becomes natural, a part of your life, just something you do.
Then you'll start to get compliments about your content. And that will spur you on. And you'll gain followers, and goodness, that might even lead to more business ...
Barrier No.2: Not Finding The Time Needed To Create Content
Why Is It A Barrier?
Many people see just finding the time as the biggest barrier to creating content. And honestly, these days we’re all busy, aren’t we? There's work, the family, those friends you haven't seen for ages. Who has the time?
What Is The Problem Here?
Believing that you don’t have the time to create content is enough to stop you in your tracks. But it’s only a belief, not reality.
How Do You Bypass / Get Around It?
First of all, realise that everyone gets the same allocation of time every day. Even if you’ve wasted time yesterday, you get the same amount again today. So it’s really only perception that it’s hard to find the time to create content. You have all the time you need.
It’s priorities you may need to work on. So ask yourself:
- Why must I create content?
- What will it do for me?
- Is it important?
- How can I make time for it?
How Do You Bypass It If You've Already Been Blocked By It?
The best time is to work with how you prefer to work. Are you a lark or a night-owl? Do you do your best work early, when it’s quiet, or at the tail end of the day? If you work with your body's preferences, you'll find you're able to work well, and the content you create is likely to be of high quality.
The important thing is to find a regular slot in your day where you can work on your content. And stick to it.
Barrier No.3: Not Pairing Up Your Content With Calls To Action For Your Services
Why Is It A Barrier?
I’m going to assume that you’re not creating content just for altruistic purposes. You’re creating content either to sell directly, or to use to promote your existing products or services. So it’s important to match up the content you use for promotion with a call to action for your offerings.
What Is The Problem Here?
Content that has a disconnect with an offer you're making will cause your readers to put their mental brakes on. They'll just switch off. Instead of a smooth path to a sale, you'll get people not taking up your call to action. So you need to engineer your content so that it corresponds with your calls to action.
How Do You Bypass / Get Around It?
The easiest way to ensure a good match of content with call to action is to start with the end in mind. Consider what your offering (your product or service) is, and what the key benefits to your customers are. From this, create a compelling and clear call to action.
Once you’re clear on that, start to create your content that will naturally lead to your call to action. If you plan your content in this way, aimed squarely at your call to action, your article will flow naturally into your offer.
This approach has the advantages of there not being a disconnect between your content and the pitch for your services. It all just flows.
Blogging For Profit - Taking This Further
Now you know and understand the top three barriers that WordPress website owners face when attempting to blog for profit. And understanding them will help you overcome these common barriers.
To take this further I'd like to invite you to cut to the front of the line and find the blogging for profit success you desire. I’d like to invite you to join me at my free "Blogging For Profit Online Training".
This training is for WordPress website owners who want to create the quality content your customers need quickly and easily. And enable you to break through the – all too common – barriers to creating quality content.
Just click on the graphic to reserve your online training place:
CLICK HERE: Discover a New Solution To Keeping Your WordPress Site Up To Date
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